Ayesha A. Siddiqi (@AyeshaASiddiqi) is a writer and creative strategist specializing in trend forecasting. Called a "wunderkind producer" and "cultural oracle", she has been profiled in The New York Times, Politico, The Guardian, Elle magazine, and the Columbia Journal of Literary Criticism. She has developed projects for film and television and provides art direction and product strategy for brands. Most recently she worked with Elis audio applying machine learning to community audio experiences and products. International trend forecasting agencies such as Crowd DNA and others rely on her to offer their clients the most accurate insights on cultural, social, and political trends. Prior to this, Ayesha was the Director of Development for Viceland television network. Among other shows, she developed Desus & Mero and Nuts + Bolts - while also spearheading development of programming across the network in the US and UK. Ayesha is the Editor in Chief of The New Inquiry magazine. She has led their publishing since 2013 and helps curate special projects called Rhetorical Software. She co-authored the Rhetorical Software manifesto which can be read here. Her unique perspective on culture foretold many phenomena from fashion and technology, to Trump’s presidency, which cemented her reputation as a formidable trend forecaster. The Ones We Love is Ayesha's line of original merchandise and apparel which supports causes important to her. Thousands subscribe to her substack, described as "Some of the most incisive and prescient culture/pop culture writing on the internet/anywhere." Ayesha is represented by Jacqueline Ko at The Wylie Agency and Nora May at 3 Arts Entertainment.
