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Ayesha A. Siddiqi (@AyeshaASiddiqi) is a LA based writer and creative strategist specializing in trend forecasting. Called a "wunderkind producer" and "cultural oracle", she has been profiled in The New York Times, Politico, The Guardian, Elle magazine, and the Columbia Journal of Literary Criticism. She has developed projects for film and television and provides art direction and strategy for brands. Prior to this, Ayesha was the Director of Development for Viceland television network. Among other shows, she developed Desus & Mero and Nuts + Bolts - while also spearheading development of programming across the network in the US and UK. Ayesha is on the board of The New Inquiry magazine, where she was Editor in Chief before joining Viceland and helps curate special projects called Rhetorical Software. She co-authored the Rhetorical Software manifesto which can be read here. Her unique perspective on culture foretold many phenomena from fashion and technology, to Trump’s presidency, which cemented her reputation as a formidable trend forecaster. She is currently working on an aesthetic history of the aughts. Ayesha is represented by Jacqueline Ko at The Wylie Agency and Nora May at 3 Arts Entertainment.

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CULTURE EXPERT I work with companies to author sensitivity standards with a cultural awareness that helps them meet ever shifting public expectations. I offer a global perspective and understand regional tastes. I’m a publicly trusted expert on race, gender, and inclusivity with experience adapting marketing to modern stakes and tastes.

CREATIVE/ART DIRECTION I’m a consulted leading expert for creatives across industries. I’ve helped artists like Lorde, MIA, Grimes, Solange, and many others on social media strategy, music roll-outs, art direction, public events, and more.

WRITING

I’ve been published by Vice Magazine, Spin, Fader, Pacific Standard Magazine, Bullet, SLEEK Magazine, Dazed and Confused Magazine. I’ve been featured in ELLE, Garage, and the New York Times, and have been recognized in The Atlantic’s Best Writing and NY Magazine’s Best Longreads. As a literary writer, I’m represented by the Wylie Agency. As a screenwriter, I’m represented by 3Arts.

SELECT TALKS

Columbia Journalism School: The Politics of Memes and Online Humor

SXSW Speaker 2018

Theorizing the Web Keynote Moderator 2018, Theorizing the Web Keynote Speaker 2015

Walker Art Center Keynote Speaker 2015

USC - Muslim Women and Empire guest lecture 2015

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